Lululemon’s Presence at the 2022 Beijing Olympics

Calvin McDonald
CEO of Lululemon Athletica, Canada

1818 Cornwall Avenue
Vancouver, BC, V6J 1C7

Dear Mr. McDonald:

Re: Lululemon’s Presence at the 2022 Beijing Olympics
We are writing this letter on behalf of Canadians in Support of Refugees in Dire Need (CSRDN)
and Uyghur Rights Advocacy Project (URAP) as well as 25 other Canadian and Humanitarian
organizations to express concern around Lululemon’s presence at the 2022 Beijing Winter

It is well-documented that the Chinese Communist Party (CCP) is committing a genocide
against the Uyghur minority in Xinjiang (East Turkistan), China. This has now been recognized
by human rights groups and governments around the world, including by the Canadian

There is ample evidence that a genocide is occurring. As found by the Canadian Subcommittee
on International Human Rights, there is pervasive state surveillance of Uyghurs in Xinjiang
(East Turkistan). Various technologies are used to track their every movement in what
essentially amounts to a police state. Millions are rounded up and arbitrarily detained.
Although estimates vary, approximately 2 million Uyghurs and other Turkic minorities are
detained in these camps, in the largest mass detention of a minority group since the Holocaust.
Detainees in the camps are exploited as forced labourers, which, according to a recent report
by the Australian Strategic Policy Institute (ASPI), has tainted the supply chains of
massive multinational corporations worldwide, including Apple and Nike. According to a report
by Adrian Zenz, Uyghur women are forcibly sterilized and subjected to other population control
measures such as forced birth control. They are also subject to mass rape and sexual abuse, as
documented by BBC News earlier this year, and recently 12 UN Special Rapporteurs and human
rights experts expressed concerns regarding credible evidence of forced organ harvesting.
As evidence of these atrocities grows, several companies have responded. Several brands
that were implicated by ASPI as using Uyghur forced labour – including Lacoste and Adidas –
have committed to eradicating Uyghur forced labour from their supply chains.
While some companies have taken these positive steps forward in support of the Uyghurs,
we are concerned that Lululemon is now taking a step backward by outfitting Team Canada at
the 2022 Beijing Winter Games. While Uyghur activists, human rights groups, and Canadian
MPs call for a boycott of the Beijing Games, Lululemon would be supporting them, and providing

to the CCP at a time when evidence of their atrocities is mounting, and the Uyghur population is
being actively destroyed.

Lululemon has an impressive track record relating to human rights, as recognized by
KnowTheChain. Lululemon’s classification as the best-performing brand of the 37 companies
scored, receiving 89 out of 100 on the benchmark score and fitting the category of “advanced
steps” to address forced labour risks in its supply chains – is impressive and commendable.
We ask that Lululemon continue to prioritize human rights, cancel plans to outfit Team Canada
for the 2022 Beijing Winter Games, and resume its deal in 2024 at the Paris Summer Games.
In addition, we ask that Lululemon commit to eradicating any Uyghur forced labour from their
supply chains. Lululemon, despite a growing presence in the China market, has not responded to
repeated requests for comment about its possible use of Uyghur forced labour at earlier stages
of the supply chain. China produces 22% of the world’s cotton, and 84% of Chinese cotton comes
from Xinjiang (East Turkistan), where Uyghurs are pervasively used as forced labourers in the
cotton fields. Use of factories in China means that there is a strong possibility that there is Uyghur
forced labour in Lululemon’s supply chain.

A decision by Lululemon not to outfit the Canada team at the 2022 Beijing Winter Games would
be a step in the right direction and help alleviate any confusion around Lululemon’s human rights
stance. Such a response would also help raise awareness about the Uyghur genocide and
encourage other brands to take similar actions in support of victims of atrocity crimes. Further,
and at a minimum, Lululemon should commit to eradicating any Uyghur forced labour from their
supply chains, and make clear, in a public statement, that any cotton products used, including to
outfit Olympic athletes, are not made using Uyghur forced labour.

The onus is on Lululemon to ensure beyond a reasonable doubt that it does not support in any
way the atrocities being committed against the Uyghur minority in China. We ask that Lululemon
not outfit Team Canada at the 2022 Beijing Winter Games, instead resuming its deal with the
2024 Paris Summer Games. We also ask that Lululemon publicly commit to eradicating Uyghur
forced labour from its supply chains, and publicly commit that any Olympic outfits provided are
not made using Uyghur forced labour.

Letter to Lululemon – Olympics – 27 Organizations Signed